
- 21 Aug, 2025
- Case Studies
- By Steve Marks
Dental Website Design Success – How Ilkley Dental Care Gets 30+ Enquiries a Month
Phil and Owen, the owners of Ilkley Dental Care, were exhausted with their old website. Clunky, outdated, and generating no new enquiries, it had become a source of frustration rather than growth. In fact, they were close to scrapping it altogether.
The Challenge: A Website That Did More Harm Than Good
Patients found it difficult to navigate, and enquiries were rare. Worse, their reception staff spent hours answering basic questions over the phone—time that could have been spent supporting patients in person.
Phil and Owen summed it up: “We were ready to give up on the website altogether.”
The Solution: A Patient-Centered Redesign
I worked with them to create a professional dental website designed for both patients and the practice team.
- Modern, trustworthy design to reflect their professional care
- Clear navigation so patients could find treatments and information easily
- Mobile-friendly layout to suit patients browsing on their phones
- Online enquiry forms to reduce pressure on the phones
- Local SEO optimization to make sure they appeared in Ilkley searches
The Results: More Patients, Less Pressure
- Over 30 new enquiries per month
- Reception team freed up from repetitive calls
- Renewed confidence that their website was working for them, not against them
Takeaway
Ilkley Dental Care’s story proves that a dental website can be more than just a brochure—it can be a lead generator and time-saver.
👉 If your practice needs the same transformation, [book a free consultation today].