Antler Interiors

Rob and Aaron had done some amazing, high quality woodwork at some high class Yorkshire venues. However, they didn't feel their home made website was doing them justice, especially when speaking to professionals in their industry. Let's see how we changed that!

Antler Interiors

Antler Interiors

Rob and Aaron had done some amazing, high quality woodwork at some high class Yorkshire venues. However, they didn't feel their home made website was doing them justice, especially when speaking to professionals in their industry. Let's see how we changed that!

Services

  • Website Design
  • Website Content Creation & Marketing

Timeframe

6 weeks

Website

View Website

Analysis

There were two audiences that Rob and Aaron wanted to reach - firstly, private clients who may be looking to get a new features fitted in their home. Secondly, industry professionals such as Architects, Surveyors and the like, who may need to check out previous work done by them before awarding them a contract.

We needed a way to display their work in enough detail to catch the eye, but with crisp clarity too - it was clear that imagery was going to be key here.

Luckily there were a lot of images to work with - and using case studies and examples of previous work would be paramount.

Antler Interiors analysis artefacts
Antler Interiors design artefacts

Design

Rob and Aaron wanted to stick with their theme of neutral colours and greys - which work really well with web content. In addition it was key that the logo was prominent and stood out as their major branding was all done through this.

I decided to keep the hero text to the side, to let the images of the wonderful work do the talking. The main calls to action are to either see more of the work, or to book in for a consultation.

Development

Rob and Aaron had used WordPress to design their previous site, so as they were comfortable with using it, there was no need to change that. I did simplify it for them though, so that they didn't have to do any design - all they needed to do was input their content and it would generate the content into the layout that I set. Essentially I created a custom theme for them.

I gave them the ability to add projects, and add custom data to their projects - for example, each project can add a picture, with multiple other pictures added to it to create a gallery. This allows them to show off different types of kitchen, or staircase, or any other type of job they choose,.

They can do the same with other content types, such as testimonials, case studies and products. The next stage us to be able to sell their products on their website.

Antler Interiors development artefacts

Conclusion

This has been a successful first stage, with the next stage looking to complete more SEO work to boost rankings, and to add a functioning shop to actually sell the products online.

Antler Interiors

“We used Steve to create our website, he filled us with confidence from the first conversation. No request was too much to ask, his work is excellent and amazing value for money. I would 100% recommend Steve to anyone needing to take there website to the next level, and general IT problems. He is extremely knowledgeable and has a fast turnaround.”

R
Rob North
Antler Interiors

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“Steven has gone over and above to deliver the most amazing website for me and I am absolutely thrilled with it. His patience through my numerous changes and his vision in getting it just right has been fantastic. I would highly recommend him to anyone looking for a new website and have already done so to colleagues and friends. Thank you Steven for everything!”

Eliza Maftin
Maidens & Ravens